· Background: OTT services and digital content have multiplied to cater to the growing digital content demand base, and the rate of new entrants is accelerating in 2017. These new services range from standalone entertainment focused offerings to virtual multichannel video programming distributors (MVPDs), providing serious alternatives to traditional cable subscriptions. These OTT platforms are seeing more evidences of capability — both in terms of subscriber and revenue numbers — which highlight the growth potential of online video services.
· Idea: Mr. Manav Dhanda, Group CEO, SABGROUP, can give insights on how digital content platforms are gaining its bas in Indian markets, how do we see them growing in the years to come.
o Impact of GST on broadcasting industry:
· Background: India took a decisive step towards a possible July 1rollout of the goods and services tax (GST) with Parliament on Thursday giving nod to four related legislations that detail the provision of this single tax regime that will replace multiple state and central taxes to create one national market.
· Idea: Mr. Manav Dhanda, Group CEO, SABGROUP cn give insights on impact of GST on media and entertainment industry
o Monetization of digital content:
· Background: While the appetite for digital content consumption sees an uptick in India, monetising the medium continues to remain a challenge. Industry experts opine that a mix of subscription and ad models would be the way forward for over-the-top (OTT) video content service providers.
· Idea: Mr. Manav Dhanda, Group CEO, SABGROUP would be happy to share his insights on different revenue models for digital content creators and revenue generating strategy for Happii-Fi
o Virtual Reality will become normalized:
· Background: People think about VR as, an artificial environment created by computer hardware and software, and presented in such a way that it appears to be a real environment, you can make the quick assumption that the entertainment industry has been a player in this space for years. Enterprises are still learning how to leverage VR to improve business process and gain a competitive advantage. 2017 will be the year where VR becomes normalized, where the sudden influx of consumers will meet a virtual tidal wave of content developed by both small and large studios.
· Idea: Mr. Parthsarthy Iyear, Creative & Business Head at Katalyst Creates can share his insights on how Virtual Reality is changing day-by day and the new inventions in the industry.
ABOUT SABGROUP: Sri Adhikari Brothers Group is a pioneer in the field of Indian Media and has gone through various stages of growth over the last 3 decades. The expertise that the group has, both as a production house and as a broadcaster is unmatchable in the Indian M&E landscape. Currently, the group has exposure across content production, broadcast and publishing. It is in the process of setting up two state of art production studios. The group has also ventured into film production by having signed on to produce sequels to ‘Grand Masti’ and ‘Dhamaal’. The group’s film production arm, expects to sign 8-10 more projects in the coming financial year.