Watch the video here: https://www.youtube.com/watch?
-The Highly-Anticipated Follow-Up To The Worldwide #1 Hit “Mi Gente” And The Next Advance Single From J Balvin’s Expected 2018 New Album
Continuing J Balvin’s Goal To Bring Reggaeton To An Ever-Increasing Audience With Global Collaborators & Musical Fusions, “Machika” Features Appearances From Brazilian Superstar Anitta and New Aruban Artist Jeon, As Well As Production From Chuckie andChildsPlay
As A Leading Ambassador For The Surging Arts & Cultural Community of Colombia,
J Balvin Filmed The Large Scale Machika Video In His Native Medellin and Ituango.
(January 19, 2018) Today marks the worldwide release of J Balvin’s highly-anticipated new single and video “Machika” – his follow-up to the landmark global #1 single “Mi Gente”. J Balvin & Willy William’s “Mi Gente” (My People) was the first-ever all-Spanish language song to reach #1 on Spotify’s Global Chart, saw a remix with Beyoncé reach #1 on iTunes in 50 countries, and ended 2017 with three straight months at #1 on Billboard’s “Hot Latin Songs” chart, and as the overall #3 most watched music video of the year on YouTube, with over 1.5 BILLION views in just six months. With “Machika” (the next advance single from his expected 2018 new album), J Balvin looks to further expand the worldwide embrace of Latin Urban music, transcending previous language barriers, and once again working with distinctive global artists and DJ’s such as Brazil’s top international pop star Anitta, creative new Aruban artist Jeon,and production from Surinamese born/Aruba residing DJ Chuckie, and Amsterdam’s multi-platinum trioChildsPlay.
“The success of ‘Mi Gente’ has been a blessing, but one I worked very long and deliberately to reach - bringing our Latin roots to fans around the world, recording primarily in our Spanish language, but not limiting our creativity to thinking just of ‘Spanish’ music. Stretching to collaborate with Willy William and then Beyonce helped internationalize my music but without departing from my culture which I hold close to my heart. I am very excited about following up that success with ‘Machika’ - working with a truly international team of collaborators that stretches from Brazil, Afro-Caribbean and European EDM. It continues to bring the sounds of Reggaeton into a global music environment.” – J BALVIN
“It's such an honor for me to participate in this amazing project with my friend J. Balvin and Jeon.
When I received this invitation I was really excited and happy to be given the opportunity! The music is amazing and full of energy. The video has amazing production with breathtaking direction and photography. A different project from anything I've done in the past." – ANITTA
“It is a true honor for me to be part of this very special collaboration. Working with J Balvin and Anitta on ‘Machika’ has been an inspiration. After such a creative experience, I am ready for future collaborations with J Balvin and other international artists while always remaining true to my island (Aruban) roots” - JEON
Social media anticipation for “Machika” has been remarkable, with Tens of Millions of views already notched for the videos of distinctive Blue-eyeballs seen around the world, and lucky fans getting surprise first listens on the street:
With art-driven travelers from around the world now flocking to the growing cultural scene of Medellin, J Balvin also brought these global music influencers to the mountains of his hometown for an epic-scale video shoot with extras from throughout the city’s arts community. With the song’s release today, J Balvin will now give the first public concert performance of “Machika” tomorrow, January 20th as a headline performer at the annual “CALIBASH” Concert At STAPLES CENTER, alongside Jennifer Lopez, French Montana, Bad Bunny, Becky G & More
About J Balvin
Hailing from Medellín, Colombia, José Álvaro Osorio Balvin - better known to a legion of global fans as J BALVIN - has been praised by Billboard as “the biggest breakout act Latin music has seen in many years.” With a distinctive style all his own that pays reverence to the first-wave of Reggaeton stars from Puerto Rico, but fused with additional Colombian and mainstream hip-hop rhythms, more seductive than boastful lyrics, and a strong passion for fashion, J Balvin has become the undeniable leader of a second-generation Reggaeton revolution propelling Urban music back to the forefront of Latin music worldwide Between his game-changing major-label debut album LA FAMILA, global smash hit successor ENERGIA and landmark singleMi Gente, J Balvin has quickly notched Eight #1 Latin singles, nearly 50 Million social media followers, and over EIGHT BILLION“Total YouTube Views”. With his distinctive style and chart success, J Balvin has also become one of Latin music’s most in-demand collaborators, having now worked with artists, writers and producers such as Beyonce, Justin Bieber, Pharrell Williams, Ariana Grande, Major Lazer, PooBear, French Montana, Juanes, Daddy Yankee, Camilla Cabelo and more. Major award recognition has also quickly followed, as J Balvin has won back-to-back Latin Grammy Awards, multiple Billboard Latin Awards, the BMI’s Songwriter Award for Contemporary Latin Song of the Year, and the overall ARTIST OF THE YEAR recognition two years in a row at Univision’s Premio Lo Nuestro.
About Anitta
A composer of all her own songs, and already considered the leading artist of a new generation of young Brazilian singers, Anitta has had three chart-topping albums released by Warner Music, broken national airplay and digital streaming records and won many of her country’s most important music awards - all by the age of 24. Anitta also already boasts the largest social media following of any woman in Brazil with over 25.5 million Instagram followers and more than 5.5 million YouTube subscribers. In 2016, she sang by Brazilian singers Gilberto Gil and Caetano Veloso in the Rio de Janeiro Olympic Games opening ceremony. In October 2016, she was invited by the Italian tenor Andrea Bocelli to sing by him on his concerts in Brazil. Anitta is now quickly breaking out internationally as well, having already won Best Brazilian Artist (twice) and Best Latin Artist at the prestigious Europe Music Awards, while already working with top global music figures such as Major Lazer, J Balvin, Iggy Azalea, Alesso, Poo Bear, Maluma and more.
About Jeon
Born in 1991 on the island of Aruba, Jeon began playing piano at the age of 8, and quickly continued to develop an interest in additional instruments, singing, and producing his own original music. A proud ambassador of contemporary Aruban music, Jeon has already scored numerous hits with millions of YouTube views, and been awarded national song of the yearand artist of the year recognition multiple times. He is the most in-demand artist to support musical visitors to the island nation (opening concerts for Romeo Santos, Chris Brown, J Balvin, Gente de Zona and more), and has now begun frequent International appearances as well, including performances in Curacao, Bonaire Colombia, The Netherlands,
About Chuckie
Chuckie prides himself on being a master behind the decks and is dubbed “The King of Mixing” when spinning a world-class DJ set to his global fan base. His career has always been about pushing boundaries and daring to do what many aren’t. As a producer, the South American producer is a 2-Time Mobo Award winner, has numerous MTV Awards under his belt and millions of streams resulting in Gold and Platinum records. He has worked with the likes of 50 Cent, Trinidad James, Lupe Fiasco and Too $hort while officially remixing P. Diddy, Michael Jackson, Rihanna, Enrique Iglesias, Gloria Estefan, Pitbull, Sean Paul and many more.
About ChildsPlay
ChildsPlay (Don, Steven and Keanu) is an Amsterdam based electronic music trio known for their unique combination of high energy and creativity. Their music spans various music styles mixing Hip Hop with Electronic, Trap, Reggaeton and Moombahton. ChildsPlay are coming off their biggest year to date, multiple gold and platinum singles, collabs with artists like Alkaline, Trinidad James, Mr Vegas, T Pain and many more, having toured around the world with over 150 gigs and released records on labels such as Spinnin, Mad Decent, BreadNButter. With their own label “Bricks” signed to Sony the Amsterdam work horses show no signs of slowing down with over 2 Million fans across 61 countries on Spotify. they are planning a full scale assault of the radio charts this year as well as keeping their feet firmly in the clubs where they have made their name.