9th October, 2017, Vadodara – Narayan Jewellers by Ketan and Jatin
Chokshi, the 77-year heritage jewellery brand from Vadodara, announced
the expansion of their flagship store with a grand fashion show, in
association with Forevermark, the diamond brand from the De Beers
Group of Companies, at a press conference today. Mr. Ketan Chokshi,
Co-owner, Narayan Jewellers; Mr. Jatin Chokshi, Co-owner, Narayan
Jewellers, Mr. Sachin Jain, President, Forevermark; FBB FeminaMiss
India 2017 2ndrunner-up Priyanka Kumari and the beautiful actress
Vaani Kapoor attended the conference.
The most awarded and trusted brand of Gujarat, Narayan Jewellers will
mark the 1st floor launch with a celebratory fashion show unveiling
their new festive and bridal collection. For the first time in India,
Narayan Jewellerswill also be showcasing their exquisite red carpet
and New York Fashion Week 2017 collection crafted with beautiful, rare
and responsibly sourced Forevermark diamonds. Bollywood diva, Vaani
Kapoor will be dressed like a modern Indian bride unveiling Narayan
Jeweller’s latest Jadau collection. The evening will also witness Miss
India 2017 runner up Priyanka Kumari showcasing the exquisite New York
Fashion Week collection 2017.
Narayan Jewellers has been a brand to reckon with in the jewellery
industry in Vadodra and Gujarat. Their growth and success has been
nothing short of stupendous. On their expanded 1st floor, they have a
dedicated zone for jewellery crafted with Forevermark diamonds and a
wider range of exclusively designed bridal, jadau, gold and diamond
jewellery.
“My heartiest congratulations to both the brothers - Ketan and Jatin
Chokshi from Narayan Jewellers. The success they've achieved is beyond
boundaries. They've not only made a mark in Gujarat and India but also
internationally. Knowing that less than 1% of the world’s diamonds are
eligible to be a Forevermark, makes me feel extra special and honored
to be a part of this event. Each Forevermark diamond has a unique
identification number which is a testimony to its promise. It is truly
an honor to be a part of this event and showcasesuch a fine collection
of jewellery.”, shared the Bollywood celebrity, Vaani Kapoor who
looked stunning sporting a diamond bridal set designed by Narayan
Jewellers, crafted with beautiful, rare and responsibly sourced
Forevermark Diamonds.
“I'm so glad to be a part of this store expansion celebration of one
of the most heritage yet young brand Narayan jewellers. Their
collection is outstanding. Their New York Fashion Week collection made
using genuine, natural and untreated Forevermark diamonds is a work of
art. The association between Narayan Jewellers and Forevermark has
done India proud. Many congratulations to both Ketan and Jatin for
this success they have achieved. I am looking forward to the evening”,
shared FBB Femina Miss India 2017 2nd runner-up Priyanka Kumari who
looked ethereal in a gown showcasing Narayan Jewellers New York
Fashion Week collection.
Speaking about their 1st floor expansion, Ketan Chokshi, Co-owner
Narayan Jewellers, said, “It is not only a moment of celebration and
joy for all of us but it is a moment of sincere gratitude. Narayan
Jewellers was established in 1940 by our grandfather Mr. Ambalal
Chaturbhai Chokshi. We started out as primarily a bridal jewellery
brand and over the last seven decades have grown to a brand that
includes red carpet looks and statement pieces. Without compromising
our values, we have strived hard to make Narayan Jewellers as one of
the biggest names in the industry not only in Vadodara, Gujarat or
India but also across the globe”. Further adding to this, Mr. Jatin
Chokshi, Co-Owner, Narayan Jewellers shared, “Bridal jewellery and
Indian women share a connection deeper than traditions. The connection
is symbolic of beauty, the love a family shares and confidence that a
bride wears. We are delighted to partner with Forevermark as they have
the most stringent process of selection which offer only the best
quality of diamonds to its partners. Using these diamonds in our
designs not only enhances the jewellery but has also increased our
credibility with our customers. Narayan Jewellers has been styling
brides for over 7 decades. Our pieces have become family heirlooms for
generations”.
Speaking on the occasion, Mr Sachin Jain, President, Forevermark,
said, “Narayan Jewellers have been our trusted partners and we are
proud to further strengthen our association with them with the launch
of this exquisite collection. Narayan Jewellers’ exquisite design and
craftsmanship enhances the beauty of Forevermark diamonds and we look
forward to continuing our long-standing relationship with them.
Forevermark only partners with authorised retailers such as Narayan
Jewellers, who are not only leaders in their field, but also meet the
brand’s stringent criteria of business, social and environmental
integrity.”
Narayan Jewellers was founded in 1940 by Mr. Ambalal Chaturbhai
Chokshi with a vision to meld fine
craftsmanship with artistry. Today, under the guidance of Ketan and
Jatin Narendra Chokshi, the third generation, Narayan Jewellers has
gone on to become a multi-award-winning, celebrity, and editorial
favorite. Followers of Narayan Jewellers by Ketan and Jatin Chokshi
include Hollywood celebrities Dylan
Penn, Lucy Watson, who sported their jewelry at the Oscars red carpet,
and Bollywood A-listers such as Bipasha Basu, Malaika and Amrita
Arora, Vidya Balan, Divya Khosla Kumar, Tapsee Pannu amongst others.
Forevermark diamonds are the world’s most carefully selected diamonds.
Each Forevermark diamond undergoes a journey of rigorous selection and
bears a unique inscription at its heart which is an assurance that
every Forevermark diamond is beautiful, rare and responsibly sourced.
Less than 1% of the world’s diamonds are worthy of this inscription
which is a promise that the diamond has been carefully selected to
meet Forevermark’s standards of quality and integrity. Being committed
to excellence, Narayan Jewellers are authorized jewelers for
Forevermark in Vadodara.
About Forevermark
Forevermark diamonds are the world’s most carefully selected diamonds.
Each Forevermark diamond undergoes a journey of rigorous selection and
bears a unique inscription at its heart which is an assurance that
every Forevermark diamond is beautiful, rare and responsibly sourced.
Less than 1% of the world’s diamonds are worthy of this inscription
which is a promise that the diamond has been carefully selected to
meet Forevermark’s standards of quality and integrity.
About Narayan Jewellers
With a heritage spanning 75-years, Narayan Jewellers is a multiple
award winning jewellery brand from India that is a favorite amongst
both Bollywood and Hollywood celebrities. Under the guidance of their
Directors – Ketan & Jatin Chokshi, the brand has its sights firmly set
on the global market with collaborations with brands such as
Forevermark. Each piece designed by Narayan Jewellers is one-of-a-kind
and crafted from the finest metals and gemstones sourced from around
the world.