- Shah Rukh Khan, Anushka Sharma, Ileana D’Cruz and other Bollywood stars announce availability of songs from their latest films on the Idea Music Lounge app
- Wake up to the sound of ‘Safar’, ‘Hawa Hawa’ and other latest songs by setting them as Alarm tunes and enjoy the DJ effect on your playlist only on Idea Music Lounge
- Idea Music Lounge app crosses 2 million downloads
Mumbai, 17th July 2017: One of the leading telecom operators in the country, Idea Cellular’s one-stop entertainment destination for all music lovers - Idea Music Lounge, now features the latest and catchy songs from Imtiaz Ali’s upcoming movie, Jab Harry Met Sejal as well as the Arjun Kapoor and Ileana D’Cruz starrer Mubarakan.
Imtiaz Ali’s new and upcoming movie, Jab Harry met Sejal is a highly-anticipated film which has gained everyone’s attention. The star cast featuringShah Rukh Khan and Anushka Sharma has collaborated with Idea Cellular, to promote the song ‘Safar’ from the movie on Idea Music Lounge app.
Another promising upcoming movie is Mubarakan starring Ileana D’Cruz and Arjun Kapoor. The song Hawa Hawa, from the upcoming film starring Arjun, Ileana and Athiya Shetty which has become the talk of the town and seems to be the party anthem this season, is also available on the app along with the rest of the tracks from the film. For all the Bollywood buffs, now is the time to get on to the app to groove to the latest tracks and beats of the season!
Talking about the digital content, Mr. Sunil Tolani, National Head of Digital, Idea Cellular, Idea Cellular, said, “Idea Music Lounge now features all the latest songs from the hottest blockbusters as soon as the music is officially launched. With over 2 million downloads, the app allows users to create their own playlists, set musical alarms, experience the DJ effect, and sing along features. The content on the app is getting beefed up on a regular basis leading to rapid growth in daily streams.”
Idea is offering an exclusive introductory offer to all Idea 4G/3G customers giving them 90 days Free subscription to the Idea Music Lounge app till 30th September 2017.
Idea Music Lounge, available on Android and iOS, offers a rich library of nearly 2 million Indian and international music tracks initially, going up to nearly 20 million tracks soon, on Google Play Store and coming soon on iOS store. Idea Music Lounge hosts diverse content not only across 13 Indian languages, including Bollywood, South Indian Cinema etc, but also across International artists, albums and tracks from several major Music labels. Idea customers can stream music for free or download it 24x7. The app also allows customers to create their own music playlist in addition to curated playlists and Radios.
Idea Music Lounge comes with several leading features such as ‘DJ Mode’which enables transition of songs similar to DJ effect; ‘Wake Up Mode’ with the consumer’s favorite song, and ‘Dynamic Lyrics’ feature to enable customers to sing along while listening to their favorite tracks and ‘Data Saver mode’.
About Idea Cellular
IDEA Cellular is India’s 3rd largest national mobile operator, with nearly 200 million subscribers. With traffic in excess of 2.5 billion minutes a day, Idea ranks among the Top 6 country operators in the world. With a spectrum portfolio of nearly 900 MHz in FDD and TDD bands, Idea has national wireless broadband footprint. Using the latest in technology, Idea provides world-class service delivery through the most extensive network of customer touch points. Idea is listed on the National Stock Exchange (NSE) and the Bombay Stock Exchange (BSE) in India.
IDEA Cellular is an Aditya Birla Group Company, India's first truly multinational corporation. The Group ranks Number 4 globally and Number 1 in the Asia Pacific in the 2011 Top Companies for Leaders (TCFL) study conducted by Aon Hewitt, Fortune (the Global Business Magazine) and the RBL Group. It operates in 36 countries, and is anchored by more than 120,000 employees belonging to 42 nationalities. More information on Idea Cellular is available at www.ideacellular.com and on the Aditya Birla Group at www.adityabirla.com