Bollywood Star Shah Rukh Khan gives away free movie tickets to lucky customers at Mumbai Duty Free as part of its exclusive campaign
As a part of the campaign, “Mumbai Duty Free is NOW free”, the company has partnered with downtown brands to give an unbeatable value proposition. Any customer who shops at the stores above a threshold would get a surprise, “Mumbai Duty Free is NOW free” envelope. The envelope contains discount vouchers, redeemable coupons and complementary experiences from partner brands which the customer can use for making purchases in India. These value additions would together add up to an equal or even more than the purchase value. The customer effectively makes his duty free purchase to be free.
In the inaugural edition, company has partnered with Red Chillies for a chance to win movie tickets and meet the star cast of the movie, Tour operators for exclusive discounts on travel bookings, Roaming providers for best international roaming packages, lifestyle shopping brands for online shopping vouchers, Luxury malls for gift vouchers and with banks for cash back promotion. In all, to provide additional value to a customer of Mumbai Duty Free.
The customer would get full value back from partner brands, making their duty free purchase to be FREE. Living up to its promise of “Best Value Guaranteed”, Mumbai Duty Free has taken a step forward to now make Duty Free purchase to be almost FREE.
Speaking on the association, Manishi Sanwal, MD, DFS India says - “We are delighted to be associated with Red Chillies Entertainment to provide value to our customers. As Mumbai Duty Free, there is no better way of delighting our customers, than giving them, free value additions like a chance to meet biggest Bollywood star - Shah Rukh Khan or a discount voucher for the next online purchase. After all, Mumbai Duty Free is all about “Best Value Guaranteed.”
So if you are travelling abroad this year, do shop all your heart out at Mumbai Duty Free – after all it’s FREE