Photo Caption: Lamp Lighting of Vodafone Aagomoni 2017 by (L-R) Arvind Singh Sachdev Business Head Kolkata and Bengal Circles Vodafone India, Mitali Singh, Bhupindar Singh Gulzar, Bratya Basu and Mamata ShankarKolkata, September 20, 2017: The countdown to Durga Puja, the much awaited annual celebration to welcome Ma Durga has begun and in less than a week, the residents of Bengal heralded the onset of Mahalaya by waking up to the resounding melody of Birendra Krishna Bhadra’s “Chandipath”. So intrinsically a part of the culture of Bengal, Mahalaya brings along with it, a unique spirit and festive air, including the fragrance of Night Jasmine & Catkin flowers. There is one more iconic event that connects Kolkata and Mahalaya very closely, Vodafone Aagomoni,the annual nightlong grand musical extravaganza held on the eve of Mahalaya, which hosted its 17th edition this year.
Vodafone Aagomoni 2017 took place on Monday, September 18, 2017 at Science City Auditorium, Kolkata from 7: 30 PM onwards. As has been the practice, this year too Vodafone brought together an eclectic mix of music and dance legends - Gulzar, Bhupinder Singh, Mitali Singh, Mamata Shankar, Usha Utthup, Soumyajit Das, Sourendra Mullick, Upal Sengupta, Anindya Chatterjee, Iman Chakraborty, Indrani Dutta to name a few.
Traditionally, the privilege of just select invitees, this edition of Vodafone Aagomoni took a novel step to make the proceedings accessible to a larger group of music aficionados. Vodafone Aagomoni 2017 was even available LIVE on the Vodafone PLAY App. Vodafone customers across the globe downloaded and logged into Vodafone PLAY App to get a live feel of the grandeur of Vodafone Aagomoni 2017.
Extending his Mahalaya greetings to Bengalis across India, Arvinder Singh Sachdev Business Head Kolkata and Rest of Bengal Circles, Vodafone India said, “We are delighted to present the 17th edition of Vodafone Aagomoni, an event that has today become the hallmark of Mahalaya in Kolkata. What began in 2000 as an endeavour to translate our Vodafone’s Bengal, Bengal’s Vodafone ideology, has grown bigger and better with each passing year, drawing participation and accolades from the who’s who of art and culture in West Bengal.”
“Taking Vodafone Aagomoni live on Vodafone PLAY App rode on the strength and reliability of Vodafone SuperNetTM 4G. With Vodafone in SIM 1 for faster upload, download and streaming Vodafone Aagomoni was viewed by many through Vodafone PLAY App on their mobile phones. Join Vodafone in extending a grand welcome to Ma Durga as she prepares for her annual visit to bless our homes and lives”, added Mr. Sachdev.
Vodafone PLAY in association with HUNGAMA PLAY and HOOQ, lets the users surf through 300+ Live TV channels, over 14000+ movies and TV show titles and a wide range of all genres of music. To download Vodafone PLAY, the customers can send the text “PLAY” to 199 or can download it from Google PLAY Store (Android users) or App Store (I-phone users).
Vodafone Aagomoni 2017 was also telecasted on Zee Bangla from 11:30 pm onwards on September 18, 2017.
About Vodafone India:
Vodafone India is a 100% fully owned subsidiary of the Vodafone Group Plc. with operations across the country serving over 209 million customers (over 114 million in rural areas). Commencing operations in 2007, Vodafone is today India’s largest foreign direct investor, with a robust, award-winning business and committed for the long term. Vodafone Business Services serves the needs of enterprises and government by providing total telecommunications (Voice and Data) solutions across mobility and wireline platforms. Our mobile wallet, M-Pesa is a unique and innovative money transfer service from Vodafone that fosters financial inclusion.
Committed to optimizing the near-ubiquitous reach of mobile telephony to address national developmental priorities, the Vodafone Foundation partners is actively engaged in community development initiatives especially in the domains of m-Women, m-Agriculture, m-Education and Disaster Relief. Building on its global experience and expertise, an outreach across India and offering a comprehensive portfolio of technologies- 2G, 3G & 4G, Vodafone is uniquely positioned to actualize the vision of Digital India
Globally, Vodafone is one of the world’s largest telecommunications companies and provides a range of services including voice, messaging, data and fixed communications. Vodafone has mobile operations in 26 countries, partners with mobile networks in 49 more, and has fixed broadband operations in 19 markets. As of 30th June 2017, Vodafone had 523.5 million mobile customers and 18.5 million fixed broadband customers, including India and all of the customers in Vodafone’s joint ventures and associates. For more information, please visitwww.vodafone.com.
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