Aimed at helping kirana stores counter the threat of online retail, be more efficient
Mumbai, April 18, 2018: FinTech Company Nearby Technologies launched a unique campaign “Har Dukan Digital Pradhan”aimed at enabling every small and medium sized retailer on the digital platform for conducting their business. The mobile application PayNearby, developed by Nearby Technologies helps retailers across the country go digital by harnessing JAM trinity (Jan Dhan, Aadhaar, Mobility), empowering retail stores as Fintech Marts.
In recent times, retailers have been struggling to counter the onslaught of e-commerce, who have deep pockets and are able to lure customers with discounts, and the choice of different payment options.
“The PayNearby mobile app is aimed at strengthening the hands of small kirana store owners. It helps them use technology in their day-to-day operations, making them more efficient and effective. Using the PayNearby app, shopkeepers can focus on giving better service to their customers and they can earn additional revenue by offering banking and ATM facilities.Retailers can become the Digital Pradhan of his area by simply dialling 18604254250 and getting onto the PayNearby mobile platform on their basic android phones,” said Anand Kumar Bajaj, Founder, Nearby Technologies, adding that “simplifying technology through enhanced user experience and innovative use cases will empower India and uplift the digital quotient of India enmass. Inclusive growth is true growth”.
“It gives retail stores the ability to accept card payments without card machine, and help customers to pay/withdraw money from their bank account by using Aadhaar ATM. Its services help any user to deposit cash in their account, pay bills, remit money to their families in any part of India in just 5 seconds even on a Sunday, by using IMPS technology of NPCI,” he added.
Nearby Technologies has received DIPP recognition under The Start-Up India program of Government of India as a HyperLocal FinTech for having developed user-friendly products by applying the best constructs of digital technologies for the benefit of most of the people.