Gurgaon, August 8, 2017: SpiceJet celebrated Raksha Bandhan — the festival that symbolises the eternal love and devotion of a brother and his sister - in a unique way this year! In a first-of-its-kind initiative, the country’s favourite low-cost carrier flew almost 50 sisters and families of Army Jawans to meet their brothers posted on the western border and the national capital, in what was an exciting two-day event.
SpiceJet scheduled these celebrations for India’s real heroes and their sisters both in Delhi and Srinagar on 6th and 7th August respectively.
On August 5, eight sisters were flown in from various cities across India to be re-united on the special occasion with their brothers at the base station in Delhi. The sisters and families came from small towns in Darjeeling, Goa, Tezpur in Assam, Mohali, Visakhapatnam, Ganjam in Odisha and Panpur in Madhya Pradesh, besides one from Mumbai.
The jawans and their sisters celebrated ‘Raksha Bandhan’ with members of SpiceJet team at Shankar Vihar in Delhi on August 6. It was a heartwarming sight to see the sisters fondly relive the golden memories of their childhood with their brothers. The airline also provided refreshments and goodies to both the soldiers and their families.
On August 7 morning, the other 40 siblings and their families along with a SpiceJet team travelled to Srinagar to celebrate the special occasion. SpiceJet made it possible for the families, traveling from across India, to reach Delhi and then travel to Srinagar to celebrate the enduring relationship; the airline also arranged the stay for the families both in Delhi and Srinagar. The contingent of 60 people drove from the Srinagar airport to the Srinagar Base Hospital, where injured army officers and jawans are treated. The sisters then tied the pious thread on their brother’s wrists for their well-being and longevity.
On this festive occasion, SpiceJet CMD – Mr. Ajay Singh said, “Siblings share a beautiful bond that transcends time and distance. There can be no better gift for a brother and sister than the company of each other on the auspicious occasion of Raksha Bandhan more so in the case of our army jawans who rarely get an opportunity to meet their sisters on this day. As a mark of respect for their commitment, SpiceJet is proud to be a part of this endearing moment between the jawans and their sisters.”
About SpiceJet Ltd
SpiceJet is India’s favourite airline that has made flying more affordable for more Indians than ever before. SpiceJet operates 380 average daily flights to 49 destinations, including 42 domestic and 7 international ones. The airline connects its network with a fleet of 35 Boeing 737NG and 20 Bombardier Q-400s. The majority of the airline’s fleet offers SpiceMax, the most spacious economy class seating in India, as an additional fee option.
SpiceJet was conferred the CAPA Chairman’s Order of Merit for fastest turnaround in FY 2016 (Feb., 2017) 'Asia's Greatest Brands - 2016', ‘Global Asian of the Year Award’ for Mr Singh, & 'Asia's Greatest CFO 2016' at the AsiaOne Awards at Singapore ( Jan., 2017). These added to the tally of global recognitions received throughout 2016. Some of the key accolades that were conferred in 2016 are ‘World Travel Leaders Award’ received by Mr. Ajay Singh at WTM London (Nov 2016), ‘Best Check- in Initiative’ award by Future Travel Experience global awards in Las Vegas (Sep 2016), Smart Check In Initiatives awarded at CIO 100 India Symposium & Awards in Pune (Sep 2016), ‘Best Employee Engagement’ amongst 104 corporate entries at the 4th DMA - Thomas Assesments National Award for Excellence in Talent Management in New Delhi (Aug 2016), Best Transportation brand as well as the Best Airline Brand in India for 2016 by Brand Trust Report (Apr 2016) and the four Best Domestic Airline Awards, one for each of the four regions of India by DDP TravTalk.