LOVE MATTERS AND DUREX (GAB) ENDORSES RIGHT TO SEXUAL PLEASURE

·         Initiates conversation on sexual health and wellness on Human Rights Day through Global event
·         Former Model and Actorness Anu Agarwal joins the panelists to talk about Sexual Health as a human right
New Delhi, December 11, 2017: Recognizing the occasion of ‘HUMAN RIGHTS DAY’, Love Matters India in association with Durex Global Advisory Board (GAB) of Sexual Health and wellness organized a panel discussion on the theme of ‘RIGHT TO SEXUAL PLEASURE’. This discussion is a part of a multi-country event which was organised internationally across cities such as New Delhi, London, Beirut and Johannesburg on 11th December to mark Human Rights Day. The Delhi chapter witnessed huge response and was moderated by Ms. Vithika Yadav, Member of Durex Global Advisory Board for Sexual Health and Wellbeing and Head of Love Matters India along with eminent panelists: Ms. Arushi Singh, Pleasure and Sexual Health Advocate, The Pleasure Project; Ms. Nidhi Goyal, Sexuality and Disability, Sexual Health Advocate, UNAIDS Head and Smit from Durex India.
The Panel was a perfect blend of academics, human rights lawyers, researchers, activists in sexuality, sexual health, sexual rights and gender for discussing the content and meaning of sexual pleasure from various perspectives.  The discussion was upon the issues around UN and global policy making on the right to sexual pleasure specifically and sexual rights more generally; disability, pleasure and sexuality; sexuality, pleasure, culture and religion; why Durex as a business entity cares about the right to sexual pleasure; how research can be tailored around the right to sexual pleasure and why is it important; the right to sexual pleasure in the context of sexual and gender diversity.
“We live in a country where talking about sex and sexuality is still considered taboo. The objective of holding these series of events around the globe is to promote dialogues and discussions around positive sexuality in the context of human rights and sexual health, non-discrimination, and freedom from violence. Through this event we aim to drive conversations around right to sexual pleasure, in the context of positive sexuality, gender and body diversity, disability, culture, religion, sex work, youth sexuality, non-discrimination and many more less talked about topics from a multidisciplinary perspective. Our association with Durex will surely help reach out to the right audience and provide a platform globally to put our country related issues in the forefront”, said Ms. Vithika Yadav, Member of Durex Global Advisory Board for Sexual Health and Wellbeing and Head of Love Matters India
Also present at the event, Former Model and Indian actorness Anu Agarwal joined the panel to discuss about freedom of Human Rights through her non-profit organisation AAF. She added ‘ Our culture often forbids us from talking about sex and sexuality in an open and honest way. Through my interactions with various people around the world I have gathered many insights in the way people want to connect and explore their sexuality which is often outlawed because of societal stigmas. We need more of such platforms to voice out our opinion and embrace freedom for sexual pleasure. I feel ecstaticSmit from to be a part of this global event and I support the initiative with my whole heart.’
ABOUT LOVE MATTERS INDIA:
Love Matters is the first ever a multimedia platform in India (launched in year 2011) that provides gender friendly SRH (Sexual Reproductive Health) information to adolescents and young people and engages them to talk about love, sex and relationships in an open, honest and non-judgemental way. The vision of Project Love Matters (http://ift.tt/1NKZi58) is to be the leading source of information in a world where love, sex and relationships are a right, a choice and a pleasure. Love Matters is a global project with operations In India, China, Latin America, Kenya and Egypt. It is also the first project in India leveraging various technology platforms for providing rights based SRHR information to young people in India. Love Matters won the Award for Excellence & Innovation in Sexuality Education for being the most innovative sexual health project in the world in year 2013, from the World Association for Sexual Health. In year 2016, Love Matters has received the honor of being among the Top 5 Digital Activism projects in the world under Freedom of Expression Awards.

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