Red Velvet is Alia’s new expression of love

Brand Ambassador Alia Bhatt introduces the new Limited Edition flavor for Cornetto

Mumbai, February 2017: Roses are passé and so are teddy bears! Millennials today are increasingly getting recognized for their constant need to be up-to-date with all things ‘cool’. With February only a few weeks away, Kwality Walls Cornetto offers you the perfect spark of romance. This Valentine’s, brand Ambassador Alia Bhatt redefines the language of love with the Limited Edition Red Velvet Cornetto, a bespoke flavor that is sure to sweeten your day of love.

For the first time, Kwality Walls Cornetto brings the indulgent Red Velvet in an interesting rendition. Presented in a crispy red wafer cone that signifies the color of love, Red Velvet’s rich ice-cream infused with actual cake pieces and dreamy cream cheese frosting all wrapped into a delicious snack. There’s a lot to be discovered and shared as you enjoy your journey of love together.

The TV campaign featuring Brand Ambassador Alia Bhatt has her sharing this sweet indulgence with her significant other. The Cornetto Red Velvet promises to add the perfect spark to your romance in ways that haven’t been explored before.

On redefining romance, brand ambassador for Cornetto Alia Bhatt said,“Valentine’s day gives you yet another reason to celebrate love and the people you love. I am happy to join Cornetto in the quest of celebrating small moments of togetherness. The Cornetto Red Velvet is a truly unique offering by the brand, just like each love story. I am excited to make it my expression of love this season!”

Sumit Mathur, GM, Ice Cream Division (Kwality Wall’s) at Hindustan Unilever Ltd said, “As a brand we always understand the need to give our consumers a product that they not only enjoy but also cherish. With the limited-edition Cornetto Red Velvet, we aim to once again reach out to every consumer who wants to celebrate their journey of love with something sweet and special. By introducing these enticing flavors on Valentine’s day, we want to give romance and love a new expression.”

The range is available across all major stores in Mumbai, New Delhi, Bangalore, Hyderabad, Kolkata and Chennai at INR 55/- a cone

Share your journey of love on our Facebook and Twitter Page, using the hashtag #ShowYourLove

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About Cornetto: Launched in 1960 in Italy, Cornetto has always been a brand of the youth, encouraging teenagers to dive into love and fully enjoy each moment. Cornetto is one the world’s leading ice cream brands and is the biggest impulse brand of HUL Kwality Wall’s in India. Cornetto is synonymous with an Ice-Cream Cone, owned by Kwality Wall’s.

About Hindustan Unilever Ltd (HUL): HUL is India's largest Fast Moving Consumer Goods Company, touching the lives of two out of three Indians. HUL’s mission is to "add vitality to life" through its presence in over 20 distinct categories in Home & Personal Care Products and Foods & Beverages. The company

meets every day needs for nutrition, hygiene, and personal care, with brands that help people feel good, look good and get more out of life.