Vertoz Partners with GeoEdge to Keep Partners' Ads Malware-Free

Mumbai, June 22, 2017: Vertoz, a leading programmatic advertising company has announced its partnership with GeoEdge, a premier provider of ad security and verification solutions for the online ‎and mobile advertising ecosystem. Countering the recent series of cyberattacks, this partnership will provide visibility and protect publisher and user interest.

As the supply chain between the vendors and issuers become complex, marketers are finding a tough time to track where their ads are actually being monetized and if they’re spending enough to reach to their correct target group. Ad frauds, malvertising, etc. are spreading parallel with the growth of digital advertising.

Vertoz is a complete advertising and monetization suite which ensures high revenue from the most powerful tools of the programmatic world. Vertoz facilitates advertisers to run campaigns for display, mobile, video and native channels on a publisher's inventory across multiple devices like desktop, tv, mobile and tablets. This helps advertisers and publishers to maximize their revenue potential.

Commenting on this development, Ashish Shah, Founder & CEO of Vertoz said, “We are happy to partner with GeoEdge. With the digital industry booming in India and globally, this is also attracting a lot of viruses and therefore in a business like ours where huge budgets are involved, protection from malware & ad frauds is essential for smooth function of the business”

“GeoEdge is the perfect partner for us as it focuses solely on AdTech companies. They understand the unique challenges and issues affecting partners’ ecosystems and provide comprehensive solutions needed in line with our business whether header bidding, open RTB, native and video ads. They also provide best-in-class anti-malware engine which helps us keep our partners safe.” added Shah. “The digital ad space is exposed and vulnerable to threats from malicious actors. We are happy to partner with Vertoz, a company committed to malware-free and high ad quality ad serving for their partners," said Amnon Siev, CEO of GeoEdge.

About GeoEdge:

GeoEdge is the premier provider of ad verification and transparency solutions for the online and mobile advertising ecosystem. The company ensures high ad quality and verifies that sites and apps offer a clean, safe, and engaging user experience.

GeoEdge guards against non-compliance, malware, inappropriate content, data leakage, operational, and performance issues.‎ Leading publishers, ad platforms, exchanges, and networks rely on GeoEdge’s automated ad verification solutions to ‎monitor and protect their ad inventory.

The company was founded in 2010 by a team with more than two decades of hands-on technical and online media experience.

About Vertoz:

Vertoz is a leading programmatic company that offers engaging and innovative advertising and monetizing solutions. The company’s ingenious plex, proprietary technology and advanced capabilities empower a global roster of top advertisers and publishers all under one roof.  It monetizes traffic from all verticals and geographies to earn the best ROI for our customers. The company’s high flying traits include premium traffic quality, precise targeting, real-time tracking and detailed analytics.

Additional Info:

·         Visit http://www.vertoz.com, or follow us on Twitter @Vertozmedia, Facebook @http://ift.tt/g8FRpYVertoz/ & LinkedIn @ http://ift.tt/iMnaLPcompany/2501416

·         Publishers, App-developers start monetizing today by signing at http://www.vertoz.com/signup/publisher

·         Advertisers start accessing media today by signing at   http://ift.tt/2sYhK58advertiser

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