Twitter unveils special New Year’s Eve stickers for eight cities across the globe, including Delhi
India, 30 December 2016: As we begin the countdown to a promising 2017, Twitter has created special New Year’s Eve #Stickers to add into the holiday cheer. These stickers represent eight cities from across the globe- including Dubai, London, New York, Paris, Rio, Sydney, Tokyo and New Delhi.
Every New Year, Twitter dons a festive air, resplendent with people from different parts of the world sharing best wishes and snapshots of their celebrations. Twitter is always looking to provide fun ways for people to express themselves on the platform through creative expression tools like GIFs, Polls, and emojis. The New Year’s Eve#Stickers are a fun new way for users to add a pop of creativity to their photos.
The #Stickers are representations of famous landmarks in each of the eight cities - such as the Statue of Liberty for New York, the Arc De Triomphe for Paris, the Big Ben for London, the Opera House for Sydney and the Red Fort for New Delhi. These#Stickers were launched on 28 December 2016 and will be available till January 3, 2017 at 1:29 pm IST, allowing users to add a bit of fun customization to their New Year’s Tweets.
India-specific New Year’s Eve #Sticker representing Red Fort, Delhi
The #Stickers will act as a visual hashtag, meaning that photos with the New Year’s Eve stickers will be connected and discoverable to anyone who taps on the sticker in a Tweet; thereby connecting people in their celebrations.
Festivities have already begun playing out on Twitter, with politicians like Maneka Gandhi as well as people around the world welcoming 2017 with the stickers:
Embeddable Tweet: https://twitter.com/ manekagandhibjp/status/ 814757554496516096
Embeddable Tweet: https://twitter.com/ ArcDeTriomphe/status/ 814121936146038784
Embeddable Tweet: https://twitter.com/ StatueEllisNPS/status/ 814127754623021056
Earlier in 2016, Twitter announced the launch of #Stickers that added a fun element to visual Tweets and helped connect people across the globe on the platform. This tool was later extended in the year in the form of Promoted #Stickers that brands could create to engage with users and drive deeper consumer engagement.
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