~ Ranbir Kapoor joins in the 15 year celebration of Radio City’s Love Guru in Delhi~Delhi, 12th July 2017: Radio City 91.1FM, India’s most cherished radio station celebrates 15 years of love by re- launching Radio City’s Love Guru for its listeners now from 9pm to 12pm for all Delhiites. Radio City’s Love Guru has been a favourite amongst the tinsel town and many Bollywood celebrities like Ranbir Kapoor, Katrina Kaif, Konkona Sen Sharma, Ratna Pathak Shah have extended their wishes and love for this longest running show on Radio.
Radio City 91.1FM’s ‘Love Guru’ has been an epitome of love on relationships counselling, companionship and comfort. Love Guru’s presenting style and his inimitable voice that blends the best of old-school radio and modern relationship advice, have made him the most reliable authority on problems of hearts for 15 years now. With the relaunch of Radio City Love Guru, the show will be ruling the air waves from 9 pm instead of 11pm, Monday to Friday on Radio City 91.1 FM in Delhi. The new segments has been introduced in the show that takes its listeners on a memory lane by revisiting the callers from last few years and reconnecting with them on Love Guru Diaries. Another interesting segment gives the listeners a platform to dedicate their love messages for the loved ones on Love Guru Love Line. A fresh jingle has been designed to celebrate the fifteen years of Love Guru on Radio City 91.1 FM in Delhi.
Kartik Kalla, EVP and National Head, Programming, Marketing Audacity, Radio City says “Radio City ‘Love Guru’ is India’s oldest love counsellor and has become a cult brand on radio. After a successful stint of 15 years as a late night show, we now reposition Love Guru as a complete package with a new jingle in the prime time band. We are introducing new segments in the show and are certain that this revamp strategy will work wonders in this new time band for us.”
During the promotion of Jagga Jasoos at Radio City Studio Ranbir Kapoor Says “Radio City’s flagship show “Love Guru” has been an integral part in every lovers journey and I am extremely happy to join this celebration as the show crosses a mark of 15 years. I would like to congratulate Radio City for this longest running show and my best wishes to this confidante, friend, philosopher and guide – Love Guru”
Radio City has spearheaded the evolution of FM radio programming by offering content that is unique and path-breaking. 'Love Guru', India’s first agony aunt on radio who has been solving relationship & love problems for 15 years, will now make its entry in 9pm to 12pm time band in Delhi.
Stay tuned to Radio City 91.1 FM in Delhi
About Radio City 91.1FM:
Radio City, a part of Music Broadcast Limited (MBL) is a subsidiary of Jagran Prakashan Ltd. Radio City was the first FM radio broadcaster in India and brings with it over 15 years of expertise in the radio industry. Amongst the private radio stations, Radio City has consistently been the number one radio station in Bengaluru and Mumbai with 24.17% and 17.10% average listenership share respectively. (Source: TAM Data – Radio Audio Measurement, Markets: Mumbai and Bangalore TG: 12+ Day-part: Mon-Sun 12:00 AM-12:00 AM, Place: All; Period: from December 30, 2012 to January 21, 2017) and as on March 31, 2017, Radio City reached out to over 52.5 million listeners in 23 cities covered by AZ Research (Source: AZ Research Report).
Music Broadcast Limited currently has 39 stations, including 11 newly acquired stations in Phase III auctions. Radio City in its third phase expands to Kanpur Ajmer, Kota, Bikaner, Udaipur, Patiala, Patna, Jamshedpur, Nasik, Kolhapur and Madurai.
Radio City has spearheaded the evolution of FM radio programming by offering content that is unique and path-breaking. The network introduced humour and the concept of agony aunt on radio with Babber Sher and Love Guru respectively. It also initiated the Radio City Freedom Awards and provided a launch pad to budding singers with Radio City Super Singer, the first-of-its-kind radio talent show in India. Through its ‘Rag Rag Mein Daude City’ philosophy, the network has adopted a local approach that resonates with the listeners while inculcating a sense of city pride and infusing local culture and flavor on-air. The network provides terrestrial programming along with 43 other web-stations, through its digital interface, www.radiocity.in.
Radio City has been featured consistently in ‘India’s Best Companies to Work For’ study conducted by Great Place to Work Institute. The network has repeatedly been called out as amongst the best in the media industry. In 2017, the company was included in the list for the 6thtime.
For further details, log on to www.radiocity.in.
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