20th September, Mumbai: Qyuki, multi-media platform, continues its string of successful collaborations with UnErase Poetry, a community that promotes and produces spoken word poetry in Hindi and English. This time it presents a spoken word poetry by Priya Malik, a known face on television circuit (Ex- Big Boss contestant), called “Right to Pleasure”.
“Right to Pleasure” addresses the basic right of a female to desire and pleasure. The poem takes us through the thoughts of a girl and how differently they are interpreted by men. She recites the poem beautifully along with a drummer (name) and guitarist (name) which added to the feel of the poem.
Previously, Qyuki Media and UnErase Poetry have showcased talented artists such as Kunal Kapoor who presented a slam poetry on Women Trafficking and Aranya Johar, a regular performer with UnErase who mostly speaks about Gender Discrimination.The idea of UnErase Poetry is to start a dialogue about the tabooed subjects in society and create awareness
Talking about this collaboration, Sagar Gokhale, Chief Operating Officer, Qyuki Media said, “Poetry is such a great medium of expression and Unerase Poetry has always broken barriers and stereotypes. Priya Mallik is an excellent addition to this showcase and her poem is going to ring in the minds of millions. At Qyuki, our continuous endeavor is to nurture and support talent that can influence a change in society.”
Priya Mallik expresses her thoughts on the collaboration "I wrote this piece because somebody had to. I performed this piece because somebody had to. We can't have a whole generation of young girls growing up ashamed of their own sexuality or a whole generation of young boys growing up neither understanding nor appreciating a woman's right to her own body. We already have both of those generations, look where it has led us. No more. No more."
"Right to Pleasure", will be available digitally on the 25th of September, 2017.
About Qyuki Digital
Qyuki is a cross-platform media network across digital, live, TV and film founded by AR Rahman, Samir Bangara and Shekhar Kapur. The Company uses proprietary technology and analytics to discover and promote digital superstars and manages the end to end value chain for them across traditional and new media platforms. Recently, in association with YouTube, Qyuki launched Jammin- India’s largest digital musical property, where legendary Bollywood composers and India's top internet youth icons collaborate to create original tracks. Fronted by legendary composer and maestro AR Rahman, Bollywood biggies such as Salim Sulaiman, Clinton Cerejo and Mithoon team up with digital stars SANAM, Shraddha Sharma, Maati Baani and others.
In a recent ranking by YouTube India, Qyuki had two of the top 3 fastest growing channels in the country while on Facebook, it's' managed talent FunkYou grew over 1500x to 8 MILLION fansin one year. Qyuki prides itself in being a creator focused company with SANAM Band, Funk You, Shraddha Sharma, Motorbeam, and Powerdrift being some of the largest digital brands managed by Qyuki. The Company's Agency business has also executed some of the largest branded content projects with clients like Coca-Cola, Olx, VW, Mercedes-Benz, Colgate, Moneycontrol amongst others.