Must watch video link: 93.5 RED FM objects public urination with ‘EK NO. WALL’
National, September 28, 2017: India’s strongest and most awarded radio network 93.5 RED FM has taken up the civic issue of open urination on walls that is a common sanitation problem. These ‘Ek Number Walls’ are spread across different locations in Delhi NCR basis feedback from the listeners that these walls have offensive pee stench.
Almost every street of the capital big or small, famous or infamous have a wall made for overflowing bladders to relieve themselves. To embarrass such miscreants, RED FM put up walls of revenge termed as ‘EK NO. WALL’- the wall that throws back water on the person who pees on the wall. Every time someone came to pee on the wall, a surprise was showered back and the wall sprays back water on them. RED FM intends to take this initiative across its key stations in the network in the coming weeks.
Nisha Narayanan, COO, Red FM said, “Ek No.Wall is yet another innovative and disruptive initiative the content & marketing team has come up with. It truly reflects what brand RED stands for and is ‘Bajaate Raho’ to its core. Even with new sanitation facilities available, the menace of peeing on the walls is rampant in Delhi-NCR. So, RED FM decided to take up this civic issue and bring it to the fore in an interesting manner converting some of these infamous walls into ‘Ek Number Walls’, which pee back water on the person who pees on it.”
93.5 Red FM shares a viral video. Given below is the link for your reference.
About 93.5 RED FM:
We are Irreverent; we are young, cool and trendy. We are the voice of today’s Millennial. We are one of the largest radio networks in the country. We are RED Fm. Based on the internationally successful CHR (Contemporary Hit Radio) format we play only Super Hit music. With the brand philosophy and attitude that is ‘Bajaate Raho!’ at RED FM we always speak up for the right, for the people.
Our listeners are at the heart of everything we do and so we are called the ‘station for expression’ by establishing an emotional connect with them. We do things differently, we don’t follow the herd and it is testament to the fact that RED FM boasts of over 235 award winning campaigns including BEST BRAND, BEST FM STATION & BEST RJs.
It’s our constant endeavour to unbox the brand RED FM and take it far and wide amongst the listen