In order to preserve the National character of this important initiative for food security and also to highlight the major role of Government of India in ensuring food security of the people, vis-à-vis a very miniscule additional benefit by some State Governments, a distinct logo with a catchy tagline.
• The winning entry of logo with tagline will be awarded a cash prize of Rs.25000/- only. The Department of Food and Public Distribution will however have the freedom to select logo from one entry and tagline from some other entry and in that case prize money will be divided equally between two entries.
• Taxes, if any applicable, will be deducted at source.
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