NUCLEYA leaves audiences in awe with his scintillating Desi Bass Gig
Musical riot continues at Sunburn Festival 2017!
Pune - 30th December 2017 : The musical crescendo raised on the penultimate day of ' OLA SUNBURN FESTIVAL 2017' as KSHMR kicked off his set with the official SUNBURN 2017 anthem , ' SHIVA' composed with THE GOLDEN ARMY . The track features Indian musical elements including a vocal sample in an Indian dialect fused with a psy-trance beat. The anthem has tribal influences along with a dash of Indian flare. It is pulsating with energy, creating excitement for this year’s Sunburn festival.
Sound system was up to max, lights on full blast and the headliner on the Main Stage who was recently crowned the best LIVE act of 2017 at the DJ Mag awards, KSHMR kicked things off for the closing set and had the festival goers in full fist-pumping euphoria. What followed was a relentless, sensory assault for the next hour. Big track after big track, hints of past hits emerging then disappearing into the next before returning in full voice later in the set. Builds, drops and riffs set to synchronized lasers and ear-popping fireworks all pummeled rapturous festival goers who erupted as old favourites and new bangers were greeted with cheers and balloons flying through the air.
Earlier, the audiences were left in awe after witnessing scintillating gigs by India's EDM star NUCLEYA as he hijacked many hearts with his desi bass gigs. Nucleya spiced up the scene when he asked Punekars “Scene Kya Hai?” to which they roared – Sunburn. After two days of musical feast, the hunger for music only got higher as " Sunburn'ites" tapped their feet to some of the exclusive line ups and smashing sets on the third day of the festival. The tempo climbed the ladder in the end as KASHMR made the audience pump up in the air with some of the all time favourite bollywood numbers. Day 3 truly had a blend of “Desi”and “Vilaiti” flavor to it.
After DJ Chill kicked off with classic house, Hip Hop and R&B tracks , the crowd started mushrooming at the Main stage as they waited for their favorite artists. The line up on the main stage just got bigger and bigger with Delhi' s most celebrated progressive house , techno house artists - PROGRESSIVE BROTHERS rolled their fingers on the disc building the right atmosphere for the concluding acts , they were followed by another Desi Techno crank, Anish Sood who played in the backdrop of the sun setting in the mountains. As the Sun dipped and the cold breeze blended with music, it was time for rolling of drums and some classical pop music and as they say " you think it - Sunburn has it ! " . The British electro pop group - CLEAN BANDIT took the centre stage. As the bands vocalist Jess Glynne started with some of the popular tracks like 'Rather Be' , ' Take Me Home' ' Hold my Hand' the atmosphere got mystical in no time !
OLA Stage featured artists like ZENITH , NDS, WILL ATKINSON among the others who left no stone unturned to infuse the audiences with EDM dose for their soul. The Italian electronic scene was bubbling ferociously on Stage 3 with some incredible talent by none more so than Turin based Luigi Rocca. The self-made producer and global travelling DJ who also ran three of the most exciting record labels - Hotfingers, Tuamotu and 303Lovers – alongside Manuel De La Mare and Alex Kenji managed to forge a successful crowd dancing to the beats of his tracks.
The lineup for Day 3 was undoubtedly the biggest among all three days, and the madness on the first two days had set up the stage perfectly for the closing day of the marvelous Sunburn Festival’s 11th edition.
LIVE. LOVE. DANCE
About Sunburn
Sunburn is amongst the world’s biggest music festivals. Sunburn Goa is ranked as big as Tomorrowland and Ultra Miami festival as per IMS APAC Business Report 2014. Started in 2007 as 3-day music festival, Sunburn is an eclectic mix of music, entertainment, experiences, celebration and lifestyle that has seeded music tourism in India starting with Goa. Sunburn caters to a wide Indian and International audience and has positioned India as a prime dance festival destination to the world. Sunburn Campus, Sunburn Reload, Sunburn Arena, and Sunburn Goa, Sunburn Mumbai, and Sunburn Delhi, are some of the live event formats. Sunburn also launched ‘Sunburn on Air’; weekly podcast with special EDM sets created by the world’s top EDM artists.
Sunburn has brought down no less than 9 of the world’s top 10 DJs over the past couple of years to India, including the likes of Swedish House Mafia, Tiesto, Avicii, Hardwell, Deadmau5, Armin van Buuren, David Guetta, Afrojack and Nicky Romero.
About Percept Live
Percept Live, established in the year 2012, is the subsidiary of Percept Limited. It owns and manages all the intellectual properties created in the live entertainment, sports, fashion, digital and media space. Percept has been in the ‘ideas’ business for the past 30 years and has been instrumental in creating many legendary ‘intellectual properties’ in the past for its clients. The creation of a dedicated ‘intellectual properties’ business was but a further extension to Percept’s existing knowledge and expertise in the entertainment, media and communications domain with a vision to convert path breaking innovative ideas into assets in order to create long term value for all its stakeholders.
Percept Live is a subsidiary of Percept Limited, an entertainment, media and communications company founded in 1984. With capitalized billings of INR 28.15 billion (FY’15), Percept, today is at an enviable leadership position with a team of over 1,000 people and 62 offices across India and the Middle East.