Hyderabad, 06 December 2017: Zee Telugu, the leading Telugu General Entertainment Channel (GEC) in Andhra Pradesh and Telangana, is launching a new fiction show titled Evare Nuvvu Mohini. A story with layers of emotions and clashing ideologies, Evare Nuvvu Mohini revolves around Vasu and his conniving stepmother, Raja Rajeshwari. The show is a new addition to the channel’s evening segment and will air starting 11th December 2017, every Monday to Friday, at 8.30 PM, only on Zee Telugu.
Story synopsis – Vasu is the heir to the abundant ancestral property that his father left him with. Having lost his mother at a young age, Vasu was raised by his stepmother, Raja Rajeshwari, who isn’t the person that she portrays to be. On one hand, Vasu has blindly trusted her all his life and in his eyes, she can do no wrong; on the other hand, Raja Rajeshwari is secretly scheming to get her hands on the ancestral property. Rajeshwari cleverly plans the murder of Vasu’s wife Mohini and plot takes a turn when she realises that Vasu’s wife must sign any document related to the property. While she continuously attempts to gain things onto her side by getting Vasu married to her niece Shweta, Vasu’s paternal cousin Vennela, who is completely in love with him, wants to marry him.
Will Vasu fall in Rajeshwari’s trap? Will Vennela be the protector of Vasu from Rajeshwari’s cruel intentions? Who among the two--Shweta and Vennela--will win over Vasu? One must tune in to the show to find answers to all these questions.
Ali Reza who is extremely popular on television for his role in ‘Pasupu Kumkuma’ plays the lead as Vasu. Sireesha from the ‘Kalavari Kodallu’ fame plays the role Mohini and Pranavi, who played young Radha in ‘Suryavamsham’ is Vennela in the show.
Commenting on the new launch, Anuradha Gudur, Business Head – Zee Telugu said, “We at Zee Telugu, are known for our story telling and differential treatment with our multi-genre offerings and are confident that the launch of Evare Nuvvu Mohini will add to the excitement. The plot has been crafted in such a way that it has the right balance of drama and entertainment for our viewers. The show is a remake of ‘Yaridi Nee Mohini’ which has a proven record in Zee Tamil and we are confident that it works here as well.”
Speaking on portraying Vasu’s character, Ali Reza said, “I had earlier worked for Pasupu Kumkuma and my association with Zee Telugu is very special. Coming back with Evare Nuvvu Mohini as Vasu is very exciting. Vasu is a multi-faceted character and has a lot of scope for me to showcase as a character and is quite unique from the characters shown on Telugu television screen. I am hoping that this would be welcomed by the audiences and am very happy to be part of Zee Kutumbam once again.”
Evare Nuvvu Mohini will be aired at 8.30 PM every weeknight, replacing Punnaga, which will now be aired at 6.30 PM.
~ Tune-in to Zee Telugu to watch Evare Nuvvu Mohini starting 11th December every Monday to Friday at 8.30 PM ~
About Zee Telugu
Zee Telugu is the Telugu General Entertainment Channel of Zee Entertainment Enterprises Ltd (ZEEL). Launched in October 2005, Zee Telugu was the first entrant from Zee bouquet to enter South India. Zee Telugu offers a variety of shows that cater to the entertainment preferences of over 75 million Telugu audiences across the world every week. From fiction shows to reality shows and talk shows, the channel has multi-genre offerings and is widely accepted as the ultimate entertainment destination. Zee Telugu has created multiple unique and first-of-a-kind formats such as Koncham Touchlo Unte Chepta that appeal to viewers across age groups. With a balanced mix of content and programming options, Zee Telugu is one of the fastest growing Telugu GECs in Andhra Pradesh and Telangana.
Zee Telugu is well connected across all cable and digital platforms. The channel is also available on ZEEL's digital and mobile entertainment platforms, OZEE and Ditto TV.