~ After entertaining audiences on mobile screens, Viu is set to bring its Originals to theatres near you on 20th April’18 ~
National, 21st March, 2018: The premium video-on-demand service Viu, by Vuclip and PCCW, is teaming up with Bollywood’s ace production house Phantom Films to produce their upcoming movie HIGH JACK, further fortifying its strength as a pioneer in original content. Adding to its repertoire of insights driven content, Viu is taking the plunge into Bollywood. Today’s news is another step in the direction of its brand philosophy to create compelling and engaging content for millennials.
Directed by Akarsh Khurana, the film will feature digital sensation Sumeet Vyas, Pyaar ka Punchnama fame Sonnalli Seygall, RJ Mantra, Kumud Mishra along with Nipun Dharmadhikari and Amey Wagh. The story of HIGH JACK is about a group of first time hijackers who get themselves into hilarious situations, following a comedy of errors. The plot takes interesting twists and turns and is interspersed with new age screwball comedy. The film is slated to hit cinemas on the 20th of April.
Vishal Maheshwari, Country Head- Viu India said, “Being in the content creation business, Viu is focused on innovating and providing an enriched experience for its Viu-ers. With the evolution of OTT and consumers' tastes, quality content rules and that's why collaborating on a film like HIGH JACK is apt for us. Like Viu, Phantom Films is known for exceptional audience experiences, and it gives us great pleasure to partner with them. This film is another step towards showcasing the best content on our platform.”
Says Madhu Mantena, Producer, Phantom Films, “Associating with Viu gives us great insight into the online content watching audience’s mindset, and thus we partnered with them on HIGH JACK, which brings some of the best web content talent together for the first time. It’s been a great experience, and we are confident that the audience will love this madcap film.”
Following the theatrical release of High Jack, the movie will be available exclusively on www.viu.com and the Viu App.
About Viu
Viu is a leading OTT Video service by PCCW and Vuclip available in 15 markets including Hong Kong, Singapore, Malaysia, India, Indonesia, the Philippines, Thailand and Middle East countries of Bahrain, Egypt, Jordan, Kuwait, Oman, Qatar, Saudi Arabia and the UAE. Viu’s unique value proposition of fresh and localized regional and local premium TV shows, movies and originals entertain millions of consumers every day. The service can be accessed via the Viu app available for free on the App Store and Google Play, on connected devices such as smartphones and tablets, as well as on the web at www.viu.com.
About Vuclip
Vuclip is a leading global technology-driven media company delivering on demand entertainment to emerging markets including India, Southeast Asia, Africa and the Middle East. As a PCCW Media Company, Vuclip properties include Viu, Vuclip Videos, Viu Life and Vuclip Games. Vuclip’s market success in on demand entertainment is built on its leadership at the intersection of technology, consumer insights and media. Run by a world class team, Vuclip, Inc. and affiliate companies are headquartered in Milpitas, California and have a presence in Singapore, Kuala Lumpur, Mumbai, Delhi, Pune, Dubai and Jakarta.