93.5 RED FM to explore an opportunity for an interaction with our RED FM spokesperson, Nisha Narayanan, COO, Rajat Uppal, National Marketing Head and Star Performer, The King of Swag - Diljit Dosanjh for the Red Live Swag Fest.
93.5 RED FM, India’s Largest Radio Network has always believed in the philosophy and attitude of ‘Bajaate Raho!’ along with a music strategy of playing only Super Hit music, based on the internationally successful CHR (Contemporary Hit Radio) format.
93.5 RED FM is now all set to increase the city’s swag quotient with ‘Red Live Swag Fest with the King of Swag - Diljit Dosanjh’. After an electrifying performance with the best of Punjabi Swag and a dash of Desi Tadka – Swag Fest is back with the heartthrob actor, singer, youth icon and the very own ‘gabru’ star performer Diljit Dosanjh and promises to be massive yet again.
The festival will enthrall its audiences with an entertaining-cum-cultural evening full of contagious fun, energy and the best of Punjabi music.
If you enjoy dancing to the Punjabi music, desi vibes and can’t get enough of Swag, do not miss this enthralling experience, and be one with the High Voltage Performance, only on December 23, 7 p.m. onwards at Leisure Valley Ground, Gurugram.
If you enjoy dancing to the Punjabi music, desi vibes and can’t get enough of Swag, do not miss this enthralling experience, and be one with the High Voltage Performance, only on December 23, 7 p.m. onwards at Leisure Valley Ground, Gurugram.
Discussion Points:
• RED LIVE Swag Fest Season 2 and it’s on-ground impact on the RED FM listeners’ community
• Young and youth touch-point, both for RED FM and Diljit Dosanjh
• Rapid growth and emergence of RED FM as the India’s Largest Radio Network, and Diljit Dosanjh as the most popular and beloved actor-singer youth icon
• Swag Fest: A unique platform that is a perfect escape for Delhiites to relax, rejuvenate and enjoy the live performance
• Rising popularity and demand for LIVE gigs after seeing increasing live performances in Delhi since 2013
• How radio is engaging/connecting with its listeners through events
• Highlight all the properties of RED FM in the past 2 years, taking the entertainment quotient a notch higher
• What makes Swag Fest THE place to be on December 23, 2017
• What makes Diljit fun, quirky and loved by the youth: draw parallels with RED FM's brand positioning
