April 21, 2017 (Mumbai): Enjoy your sumptuous Sunday brunch by watching the SRK-Alia starrer Dear Zindagi on dittoTV! The 2016 blockbuster makes its World Television Premier on April 23, which can be streamed live on dittoTV, via ZEE Cinema.
The light, witty, coming-of-age of age movie is a must watch for millennials, who will resonate with the situations and issues portrayed in the movie. The movie won 2 Filmfare nominations, including one for Alia Bhatt in the Best Actress Category.
Commenting on the premier, Archana Anand, Head of Digital - India, Z5 Business says,“Dear Zindagi beautifully portrays the trials and tribulations of a youngster in India. It de-stigmatizes the concept of needing psychiatric help, and has valuable life lessons hidden in the narrative. We are excited to bring this unique story to our platform. Subscribers can catch the movie on-the-go, wherever they are, on their internet enabled devices.”
dittoTV subscribers can catch the movie while they are out and about this weekend, on their mobile screens. dittoTV allows viewers to watch TV live and on-the-go on their smartphones and internet connected devices, offering them the convenience of watching their favourite stars on screen, when they do not have easy access to a television set. dittoTV brings to the audience a wide genre of content, to cater to the unique choices of every individual, and gives them the freedom to enjoy this content on any device on the go.
The movie has received critical as well as mass acclaim during its run at the box office. The light banter between Shah Rukh Khan and Alia Bhatt, set against the backdrop of quaint locales in Goa, gives the movie an appealing, laid-back vibe. The introspective nature of the film along with the nuanced performances of the lead actors, compels viewers to confront some of their own anxieties.
dittoTV subscribers can tune into Zee Cinema on April 23, at 12 NOON to catch the world television premiere of Dear Zindagi. The platform is available on Android and iOS platforms. The subscription charges for one month are INR 20.
About dittoTV: dittoTV is a platform of Zee Digital Convergence Limited (ZDCL), which hails from one of India's leading television, media and entertainment companies (ZEEL). dittoTV offers access to over 100+ live channels including the entire Zee network, Sony, Aaj Tak, India Today, BBC. The subscription charges for one month, three months, six months and one year are INR 20, INR 60, INR 120 and INR 240 respectively. Users can also access content by visiting www.dittoTV.com
#BeesKaTV, #DeshKaTV
About Zee Entertainment Enterprises Limited (ZEEL): Zee Entertainment Enterprises Limited is one of India’s leading television media and entertainment companies. It is amongst the largest producers and aggregators of Hindi programming in the world, with an extensive library housing over 222,000 hours of television content. With rights to more than 3,818 movie titles from foremost studios and of iconic film stars, ZEE houses the world’s largest Hindi film library. Through its strong presence worldwide, ZEE entertains over 1 billion viewers across 171 countries. Pioneer of television entertainment industry in India, ZEE’s well-known brands include Zee TV, &tv, Zee Cinema, Zee Action, Zee Classic, &pictures, Zee Anmol, Zee Cafe, Zee Studio, Zee Salaam, Zing, ETC Bollywood, and Zindagi. The company also has a strong offering in the regional language domain with channels such as Zee Marathi, Zee Talkies, Zee Bangla, Zee Bangla Cinema, Zee Telugu, Zee Kannada, Zee Tamil and Sarthak TV. The company’s HD offerings include Zee TV HD, Zee Cinema HD, &tv HD, Zee Studio HD, Zee Café HD, &pictures HD.
ZEE and its affiliate companies have leading presence across the media value chain including television broadcasting, cable distribution, direct-to-home satellite services, digital media and print media amongst others. ZEEL also operates its own digital platforms with OTT offerings on OZEE, dittoTV and india.com. More information about ZEE and its businesses is available on http://ift.tt/1uJ9hJf