· Pan India contest witnessed participation from 77 cities
· Winners get mobile phones, washing machines, home theatres and mega prize of bikes
· Contest aims to promote responsible lending culture
Gurugram/New Delhi, March 27, 2018: Home Credit India Finance Pvt. Ltd., one of India’s fastest growing non-banking finance companies, announced the winners of an innovative and one-of-its-kind Lucky Draw Contest for its customers. Aimed at inculcating a habit of and encouraging customers to pay equated monthly installments (EMIs) on time, the contest elicited overwhelming response from Home Credit customers across India.
From Moga in Punjab to Madurai in Tamil Nadu and Bharuch in Gujarat to Kolkata in East, the contest had over 3.3 million customers participating from 77 cities from all corners of the country. To be eligible for the contest, customers were required to have atleast one loan running successfully with Home Credit from November 15, 2017 till December 31, 2017.
The contest offered customers a great opportunity to win some fabulous prizes like mobile phones, washing machines, and home theatre systems. There were five mega prizes of motorcycles as well. After over two months of hectic activity, 236 customers were chosen through the lucky draw. In each of the three award categories of washing machines, mobile phones and home theatres, 77winnerseach were announced. The five bike winners are from Aurangabad, Jamshedpur, Jaipur, Gwalior, and Ahmedabad.
Speaking on the contest, Tomas Hrdlicka, Chief Marketing Officer, Home Credit India said, "The Lucky Draw Contest was another unique initiative by Home Credit in our efforts towards building and promoting a responsible lending culture. Not only did this contest help us have a stronger engagement with our customers but more significantly create awareness that responsible lending is all about transparent processes and best practices while taking and repaying a loan. We thank each of our customers for being part of this contest. Going forward, our endeavor will be towards ensuring that our customers pay in time to enable them to have a good credit score that gives an opportunity to secure better financing options in the future.”
As a responsible lender in India and globally, Home Credit has been aiming at setting up transparent processes, ensuring affordability, and supporting borrowers to repay loans comfortably. In February, a joint study by IIM Lucknow and Financial Planning Standards Board India sought to set standards for responsible lending in India, identifying key parameters and creating an industry-wide institutional matrix and tool for self-regulation that will serve as the defining contours for responsible lending.
About Home Credit India
Home Credit India Finance Pvt. Ltd. is a leading consumer finance provider that is committed to drive credit penetration and financial inclusion by offering financial solutions that are simple, transparent and accessible to all. One of India’s leading Non-Banking Financial Companies (NBFCs), Home Credit India has its operations in over 100 cities across 20 states in the country. The company has a strong network of more than 20,000 points-of-sale (POS) from where it serves over 5 million customers. The company’s employee base stands at over 18,000. Home Credit India has been recognized by Aon Hewitt as a Regional AON Best Employer 2017 for employer excellence.
About Home Credit Group:
Home Credit India is part of Home Credit Group, an international consumer finance provider with operations in 11 countries where there is high potential to grow. Founded in 1997, we focus on responsible lending primarily to people with little or no credit history. Our services are simple, easy and fast. We operate in highly attractive markets with significant barriers to entry. We are a leading provider of consumer finance in selected countries. It is our experience and knowledge across the different markets, which sustainably puts us ahead of our competitors. We drive and broaden financial inclusion for the unbanked population by providing a positive and safe borrowing experience – the first for many of our customers. We promote higher living standards and meet borrowers’ financial needs. Our 157,700 employees have so far served over 97 million customers through a vast distribution network comprising nearly 400,000 points of sale, loan offices, branches and post offices. For more information, visit www.homecredit.net